Premium signs make a premium impression. 68% of shoppers say they consider the quality of a business’s signage a reflection of its products and services. Therefore, having quality signage that enhances your branding is vitally important.
In this blog, we’ll look at why metal signs are ideal for making a strong first impression. Plus, we’ll explore how they can deliver an incredible return on your investment.
What Are Metal Signs?
Before we begin, let’s take a quick look at what outdoor metal signs are. In a nutshell, they are signs primarily made of metals. Popular metal sign materials are aluminum, stainless steel, and brass. Some signs are made entirely of metal, while others may also use acrylic in their construction.
These signs are available in a wide range of styles, such as channel letters, lightboxes, dimensional letters, signboards, and more.
How Metal Signs Boost Branding and Sales
Visually appealing signs are proven to attract more people to the business. 76% of American shoppers say they have visited businesses for the first time because of its signage. The right signs are also able to influence purchase decisions.
An experienced metal sign maker can help capture your branding in unique ways, such as metal letters, illuminated signs, and more.
A Popular Option with Professionals and Upscale Establishments
Whether your business is a law office, a high-end hospitality establishment, or a boutique, signs made of metal are worth considering. They convey a sense of solidity and elegance, which is why they’re a popular option outdoors and in entrances.
This client of ours uses a bold sign in their lobby to proudly display their business name. Another uses a metallic finish to make wayfinding signs look more premium.
Outdoor Metal Signs Deliver Years of Hassle-Free Performance
If you are looking for low-maintenance signage for your business, these sign solutions are the right fit. Metal sign materials are durable and hard-wearing, meaning they can withstand harsh weather conditions. Aluminum signs, for instance, do not rust, even when exposed to moisture, and resist fading.
Thinking of Getting an Aluminum Sign? Here’s What You Need to Know
The initial investment for getting a sign made of metal may be higher than other signs, but it will pay for itself. Well-constructed signs can last years with little ongoing maintenance. That said, it’s vital you work with experienced metal sign makers who use high-quality materials and modern construction methods.
A reputable signage partner will also offer installation and maintenance, which will make procuring and owning a sign a seamless experience.
Let’s Talk About Signs for Your Business
Thinking of getting a sign made of metal for your business? Talk to our team about your vision and your budget, so we can start bringing your dream sign to life. Book a free consultation with a Miami-based signage expert today.
